Marketing Tools That Will Generate Value For Your Business

From content marketing platforms to social media management solutions, marketing technology, or martech, is helping businesses catapult their profits. However, there are so many martech products on the market today that it can be challenging to know which ones to choose. If you want to generate value for your business, you have to select among the best.…

Jeff Bezos and other investors raise $200 million for vertical farming startup Plenty – GeekWire

After announcing Amazon’s plans to gobble up Whole Foods for $13.7 billion, CEO Jeff Bezos is stepping further into the fresh foods market by investing in a vertical farming startup called Plenty Inc. Plenty announced yesterday that it raised $200 million in Series B funding in what the company calls the largest agricultural technology investment…

7 Ways to Generate Leads for Your Small Business with Content Marketing

Are you just getting started with a marketing plan for your business? Want to know what techniques you should use to generate leads and inquiries online? J&R share 7 tactics you should try in this infographic. Here’s what makes their list: Landing pages Webinar Explainer videos Email nurture campaigns Social media competitions Long-tail search queries How-to…

WhatsApp Business app launched: Here’s everything you need to know 

Facebook-owned instant messaging platform WhatsApp on Thursday formally announced the launch of a new ‘Business’ application. Called WhatsApp Business, it’s a free-to-download Android application for business users.The application, which was available in beta for almost a month, is currently available in Indonesia, Italy, Mexico, Britain and the US. The app will roll out for other…

How to Build a Million-Dollar Company in 1 Year – With No Funding

In August 2015 a popular virtual assistant (VA) company, Zirtual, announced it was shutting down–leaving behind nearly 2,500 clients and 400 employees. At the time, I was already deeply ingrained in the productivity space and figured the news offered a big opportunity to try to fix the existing issues in the VA space. Twenty-four hours after Zirtual’s…

Google introduces new tools to help developers build successful subscription-based apps

One struggle felt by all developers is getting users to pay for mobile applications. This issue affects developers creating $0.99 games as well as those coding $5 photo editing applications. To make up for lost revenue, developers have turned to using in-app purchases as well as subscription-based models. To make subscriptions a more viable option…

Facebook cracks down on fake live videos

Facebook is banning misleading uses of its Live video format. The company tells TechCrunch that it’s adding a section to its Live API Facebook Platform Policy that reads “Don’t use the API to publish only images (ex: don’t publish static, animated, or looping images), or to live-stream polls associated with unmoving or ambient broadcasts.” Source:…